BAT Faces Revenue Shortfall and £6bn Legal Charge in Canada

BAT Faces Revenue Shortfall and £6bn Legal Charge in Canada

British American Tobacco (BAT) has reported lower-than-expected revenue, alongside a £6 billion charge linked to an ongoing lawsuit in Canada. The financial setback has raised concerns among investors about the company's long-term profitability.

Revenue Miss and Market Challenges

BAT’s revenue shortfall is attributed to declining cigarette sales and slower-than-expected growth in reduced-risk products (RRPs), such as vapes and heated tobacco. Regulatory pressures and shifting consumer preferences have added to the company’s struggles.

The £6 billion charge stems from a class-action lawsuit in Canada related to the health impacts of smoking. BAT’s Canadian subsidiary, along with other tobacco companies, faces legal claims from consumers affected by smoking-related illnesses.

Future Outlook

Despite financial challenges, BAT remains focused on expanding its alternative nicotine products. However, the company’s ability to balance legal costs, market competition, and regulatory hurdles will be key to maintaining investor confidence and business growth.

BAT’s struggles reflect broader industry trends, emphasizing the increasing risks for traditional tobacco companies in a changing market.